Green for go as Trees for Life gears up for car fundraiser
Press Release 17th March 2011
Contact: Richard Bunting (07753 488146; email@example.com)
Conservation charity Trees for Life is serving up a "bangers and cash" initiative as part of a novel fundraising drive to boost its work of restoring the Caledonian Forest in the Scottish Highlands.
Trees for Life, which aims to restore the forest to an area of 1,500 square kilometres in the Highlands west of Inverness, has teamed up with Giveacar, a social enterprise which collects unwanted and unused cars for charity - turning scrap into cash.
The concept mirrors one that is already popular in the United States and other countries, but which is still in its infancy in the UK.
Regardless of their condition, cars are collected free-of-charge nationwide by Giveacar and sold through an online auction, or disposed of at an authorised treatment facility.
Proceeds from the sale are donated to a charity of the car owner's choice, or one of Giveacar's partner charities - such as Trees for Life. Even if the banger is scrapped, it still nets the selected good cause between £40 and £160.
Alan Watson Featherstone, Executive Director of Trees for Life, said: "We are pleased to be taking part in the Giveacar initiative, which will help fund the restoration of the ancient and remarkable Caledonian Forest. Everyone who supports us through this scheme will be making an important contribution to the regeneration of this unique part of Scotland's natural heritage."
Many car owners want an easy and completely free way to get rid of their old car. Giveacar says that its scheme will help them to do this in a legal and environmentally friendly way.
The scheme is intended to discourage those irresponsible owners who may consider abandoning their cars, which can spoil the appearance of the local environment and also cost local taxpayers' money to remove and dispose of them.
Tom Chance, Chief Executive of Giveacar, welcomed the partnership with Trees for Life. He said: "We are delighted to be associated with Trees for Life. We embrace new causes with open arms and are proud to be raising money for the restoration of the Caledonian Forest. We look forward to a long and fruitful partnership and we will do all that we can to create a valuable new source of income for Trees for Life."
For more details, visit www.giveacar.co.uk or call the Giveacar Team on 020 0011 1664, quoting Trees for Life as your chosen charity.
For details about Trees for Life's award-winning work, visit www.treesforlife.org.uk.
Notes to editors
- Since planting its first trees in 1991 in Glen Affric, Trees for Life has planted over 924,000 trees. Its awards include 1991 UK Conservation Project of the Year, the Millennium Marque in 2000 and Top 10 Conservation Holidays worldwide in 2009.
- For information on the International Year of Forests see www.un.org/en/events/iyof2011.
- Giveacar was established in January 2010 as a not-for-profit social enterprise. To date, Giveacar has processed more than 1500 cars for salvage or scrap. Over 200 regional and national charities are affiliated with the scheme. It is run by Tom Chance (23), a graduate of Nottingham University. For further information about Giveacar, please email firstname.lastname@example.org, ring 020 0011 1664 and ask for Tom, or visit www.giveacar.co.uk.
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